The MKT1 interview: Growth marketing in 2021, hiring versus outsourcing and more

Emily Kramer and Kathleen Estreich are the founders of of MKT1, a strategic marketing firm that does much more than just marketing. As we mentioned the last time we spoke with the company, it offers a plethora of services ranging from marketing consulting and...

3 critical lessons I learned while scaling RingCentral’s customer support team

Shaun Spivak Contributor Share on Twitter Shaun Spivak is the senior director of Global Customer Support at RingCentral, a global leader in communication and call center software provider. There are many things I wish I knew when starting out with my small customer...

WayUp merges with Yello to diversify recruitment

Despite studies, statistics and oh-so-many pledges, a vast number of companies continue to struggle with recruiting diverse talent. Some say that it’s not the pipeline problem, it’s an issue with how recruitment rounds and technical interviews are conducted....

Before an exit, founders must get their employment law ducks in a row

Rob Hudock Contributor Rob Hudock is an experienced litigator focusing his 20-plus years in practice on helping companies recruit the best talent available while avoiding distracting workplace issues or lawsuits. Successfully selling a business has much to do with...

The hidden benefits of adding a CTO to your board

Abby Kearns Contributor Share on Twitter Abby Kearns, chief technology officer at Puppet, has more than 20 years of experience scaling growth for numerous Fortune 500 and startup companies. The pandemic forced companies around the world to adjust to a “new...

Extra Crunch roundup: first-check myths, Miami relocation checklist, standout SaaSy startups

This may seem like a great time to launch a SaaS startup, but the landscape is crowded with well-designed applications that promise “blazingly fast and delightfully simple” experiences, according to seed-stage investor John Chen of Fika Ventures. Most SaaS...